HILLCREEK × 4W STUDIO
Valleys are like mountains, and rivers are like streams. Young people who work hard in the city have a strong attachment to their hometowns, which for them are places of beautiful mountains, flowing waters, and green countryside.
HILLCREEK is a digital lifestyle brand that is driven by a design-oriented philosophy. It aims to incorporate the aesthetics of art, design, and nature into its various products and packaging, creating new possibilities for life.
The packaging incorporates the scenery of rivers and valleys, using gold foil to present the clouds and mist, and the paper material to display the atmosphere of mountains and earth.
After blending these elements together, printing is used to embellish the details, creating a graceful and peaceful sense of belonging to the mountains and forests and building the brand's unique character.
All paper packaging material is FSC® certified.
谷為山谷、川如河流，在城市打拼的年輕人都有家鄉情懷，家鄉就是高山流水綠野鄉間。
HILLCREEK 是一個期望以設計驅動理念的數碼生活品牌，希望以藝術、設計、自然並存的美學植入旗下各式產品與包裝、創造更多生活的可能性。
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嘗試將川谷中的風景融入包裝，以金箔呈現雲霧、紙材則展現山與地的氛圍。
將之融合後，再以印刷的加工點綴細節，展現出一個曼妙、與怡然自得的山林歸屬感，打造品牌獨特調性。
